Thanks for checking out my site. If you have any questions about the work below, please let me know. I have a lot of love for advertising and can always make time to chat.
Arag Legal Insurance
75% of people will face a legal issue in their lifetime. But most people don’t even know that legal insurance exists. We helped ARAG Legal Insurance partner with Kathy Najimy to help people realize that real-world legal issues are in their future.
Tomb Raider
Tomb Raider apologizes for its most disturbing game trailer footage ever by creating an adorable version with dogs and cats.
Bartles & Jaymes
Bartles & Jaymes wine coolers were huge in the 80’s. We're helping them come back with an Instagram campaign that’s giving a new generation the chance to have conversations with the original spokesmen.
Big O Tires
It’s hard to know which mechanics to trust. Luckily there are the people at Big O, who’ve got the experience and customer reviews you can always count on to give you great service every time.
Planet Fitness
Planet Fitness is the gym that doesn’t judge. In fact, it actually wants to call out all the unhealthy trends (or Bullfit™) in the fitness industry that keeps people from ever trying to get a bit more fit.
Missouri Lottery
To give Missouri Lottery players a little taste of the big adventure trips they can win, we constructed miniature sets of the Serengeti National Park in Tanzania, the Australian Outback, and Yellowstone National Park in Wyoming that were staged in towns and cities across Missouri. After that is a fun holiday spot comparing the gift of money vs other stuff. It doesn’t anything to do with tiny animals in customs, but elf ears were involved.
New York Times
The New York Times asked Victors&Spoils if it was possible to rebrand broccoli. In addition to creating a campaign to answer their question, we also invited them to film our entire process in order to put real social content out into the world that could actually change people's perception of broccoli.
American Airlines
To help American stand out with flyers, we transformed the fact that they fly more people more miles than any other airline into an emotional benefit based on an understanding that where and why people fly is important.
Royal Caribbean
Some people don't realize that being at sea on a billion dollar cruise ship is a big experience. We used this simple fact to turn cruisers into micro-influencers for the launch of Anthem of the Seas.
Bank Midwest
Bank Midwest's strongest asset are the people who work there. As a way to give the brand an advantage, we called out everything you get at Bank Midwest that's missing from banking with the bigger national chains.
Captain D's
Captain D's asked us to help consumers rekindle their love for seafood. After talking to a lot of people, we realized there are a lot of folks out there that are already pretty crazy about fish.
Bausch+Lomb
Bausch+Lomb wanted a global commercial that featured their packaging, worked in any language and was able to hold a ton of product information. To make this happen, we transformed their packaging into an international storytelling device.
Victors&Spoils
As a way to get our agency holiday card a little extra attention, we made it the next chapter in a trending conversation about the media's portrayal of women. Thanks to some great timing and some amazing
in-house Photoshop expertise our video got over six million views.
Resumé
Barkley // V.P. Creative Director // 2017 - Present
I lead one of the creative columns at Barkley in Kansas City. Our main clients are U.S. Bank, Big O Tires, Arag Legal Insurance and Reece. I’m very lucky to be surrounded by smart, ego-free people who love solving problems and making work they can be proud of.
R/GA // Creative Director // 2015 - 2017
I was one of two creative directors at R/GA's Austin office. As a CD, I helped Fossil, Verizon, Crocs and Royal Caribbean Cruise Lines create work that ranged from campaign development to social activations. Since Austin is one of the smaller offices in the R/GA network, part of my job was to help plan the future of the agency through recruitment and process development. RGATX felt like a scrappy startup with a giant technological and financial backbone of a larger network.
Victors&Spoils // Creative Director // 2012 - 2015
When I started at Victors&Spoils, I was one of 13 employees. I am proud to have helped play a part in growing the agency to over 50 very talented people. As a CD at V&S, my job was to help develop strategic briefs, manage creative and freelance teams and run large creative crowds. In addition to being the creative lead on Midwest, Community Banks of Colorado, Crocs and Driscoll’s berries, I also helped pitch and win some of the agency’s first AOR relationships.
Temerlin McClain // ACD/Art Director // 1998-2011
Temerlin McClain is part of McCann Worldgroup. It’s also the agency that gave me my first real job in advertising. I spent a lot of the early part of my career at TM and managed to go from a junior art director to an associate creative director. During this time, I worked on everything I could get my hands on, which included American Airlines, Subaru, Nationwide Insurance, Discover Network and ExxonMobil. As an ACD, I continued to work on as many accounts and briefs as possible, while also taking on the responsibility of being the lead creative team in charge of managing Captain D’s Seafood and the Superyellow Pages.
About Me
Hello, World!
I grew up as a military kid that moved about every four years. I’ve lived on or around Air Force bases in Kansas, Illinois, California, Indiana and Montana. I finally landed in Texas when my dad retired in the early 90’s and instantly fell in love with the people and history of The Lone Star State.
When I’m not thinking about advertising, which is most of the time, I try to spend as many hours as possible with my wife trying to keep our kids alive. In those rare moments between projects and parenting, I can usually be found playing video games or watching shows about rodeo clowns or zombies. Seriously.
Contact
Email // chrisgcima@gmail.com
Phone // 817.287.8714